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NBA and Others begin Corona Crack-Down… So What Can They Do Now?

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Monday afternoon, NBA, MLB, NHL, and MLS representatives on Twitter all flooded our timelines with the same piece of information:

As the country remains careful and precautions in handling COVID-19, professional sports have tried to be as in front of this as they can. Italy played soccer games in essentially empty stadiums last week, before suspending play in Serie A today. While Italian soccer will resume in early April, the United States have found itself spinning in much of a March Madness.

While other, larger gatherings in the US like SXSW have been cancelled, sports games like March Madness or NBA games have not. The NBA has asked that media keep a six to eight foot distance from the players in media availabilities, and that they stay out of the locker room. Only “essential team personnel” in the locker room limits the amount of people in close contact with the players, in theory. That does not keep players from being surrounded by one large group:

The fans. The 18,000+ people who are sitting courtside, who are yelling from the rafters, who are reaching for fist bumps and signatures.

But, who paid to get in.

While the fans may outnumber the media members in a locker room by literal thousands to one, the proximity is what the NBA has deemed the issue. Privacy in the locker room has been a push from players and team personnel for a while, and this may just have been the last push the NBA needed to get all non-essential people out of the locker rooms.

But this begs the question: how close are we to having empty gyms for games?

Potentially as soon as Wednesday.

The NBA has set up a conference call Wednesday afternoon with team owners and governors to discuss what the next steps are, including “in case of emergency” plans. Said plans may include some sort of option where the games postponed, and we get what may amount to a second “All-Star Break” of sorts. They may lead to games played in arenas with only the “essential personnel,” which notably does not include one large group:

The fans. The 18,000+ people who are sitting courtside, who are yelling from the rafters, who are reaching for fist bumps and signatures.

But, who paid to get in.

Undoubtedly, the NBA owners will have to wrestle with this on Wednesday. The idea that games are played in empty gyms seem farfetched… but so did postponing Serie A in Italy (and the larger implications for Champion’s League and the rest of Europe are ongoing). So if the NBA does need to grapple with this reality in the coming days…

Will fans get refunds? That could work, but will be a major blow to teams. There’s roughly a quarter of the regular season to go, and teams are already nervous about what the financial fallout from the commentary on China was last summer. And, home games aren’t split evenly. Miami has nine home games left, the Lakers have 12. Repaying all the lost tickets would hit teams evenly because their schedules don’t have even numbers of games remaining.

But simply rescheduling the games will be similarly challenging, because the NBA stadiums get used for various non-basketball things year round. While there’s nothing quite as dramatic as the long roadtrip the Spurs used to take during the San Antonio Rodeo once upon a time, there are different concert tours and things scheduled around the games. Perhaps no stadium is a better image than Staples Center in LA, which hosts two NBA teams, an NHL team, NCAA Tournament games, major comedy acts, a WNBA team, and dozens of concerts. Simply pushing back Laker and Clipper games throws all of that off. Can that really be done? That hits a much wider audience. Just like fans have paid for hoops tickets, tickets to all of the other events in Staples and other NBA arenas have also been sold.

As unfortunate as it may be, the way more probable option may be to just refund the tickets, play in empty arenas, and try to make up the revenue, but how?

For starters, any NBA producer that has had a creative thought needs to break it out. All forms of streaming revenues need to be looked into.

Here’s some ideas to start:

Can we see a stream of mic’d up players? Yes, we can all see Marcus Smart, Patrick Beverley, and Joel Embiid talking the entire game. But, if we could hear it? For starters, all of the primetime Warriors games will suddenly have a reason to be on primetime television… Who wouldn’t want to hear Draymond go the entire game? The NBA has become successful the American pro sports league full of individuals and personality, and what better way to show them off?

Logistically, this may be easier to do without a crowd. We occasionally hear bits and pieces in the rim mics, but what if we put mics strategically along the floor? All four corners, both sides of midcourt, maybe even at each bench area… And there would be no exterior noise to worry about. The only guys talking in the gym would be the guys we want to hear.

It’s also a chance to play with camera angles. Can we catch a stream of the floating camera we see in football games? There are literally no fans to have their view blocked, so can we try it?

The mic may have to fly around too fast, or it may cause dizziness with the up and down nature of a basketball game… but if there was ever a chance to try it, is this not (potentially) that chance?

If the NBA doesn’t want to mess with the acoustics or the aesthetics of the televised game, maybe they need to open up someway to get all of the games to all of the fans. Currently, paying for League Pass is the best option. League Pass costs a couple hundred dollars, and has local blackouts for games that aren’t sold out.

If they have to refund the tickets for the games, the NBA can get major bonus points with fans by opening up viewing and streaming options. One key difference from the normal League Pass would be the need for ads… as this is all a way to recoup some of the money lost in ticket sales. Opening up the game to fans on streaming, while also making more ad money, may be the best and safest option for trying to maintain a strong fan / league relationship.

Whatever the league chooses, it feels that the league is on the verge of proving one of two things:

Taking the press out of the locker rooms implies the spread of COVID-19 is something the league wants to take seriously. And, if the league is taking it seriously, then we are likely very near the idea of fans refunded and staying home.

And if they aren’t?

Then maybe it’s worth investigating why the league decided a few people should miss out on 20 -ish minutes near the players, instead of the 18,000+ that watch the games for a couple of hours.

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Zach LaVine Is The Missing Piece For The Sixers by Chris Allen

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Zach LaVine is a 6’6 catch and shoot lob threat. This 25-year-old two-time slam dunk champion has spent his career trying to make it to the playoffs or keep the Chicago Bulls at 500. In contrast, he’s averaging over 25 points per game since 2019, per basketball reference. LaVine is bound to be an All-Star this year, having career highs in both points and FG shooting percentage. His skill set, and size, might be the missing piece for the Philadelphia 76ers.

The 76ers have themselves projected anywhere from a 2-4 seed coming out of the Eastern Conference. Ben Simmons is the best playmaker and on-ball defender on the team. Joel Embiid is a beast in the post and spreads the floor. Tobias Harris is a solid shooter anywhere on the floor and can create his own shot. Out of the three, the most tradeable player is Harris in exchange for LaVine. Depending on management, you can make LaVine sign an extension or throw in Danny Green and Otto Porter Jr. to offset the salary cap.

How would the 76ers offense and defense schemes work? In theory, depending on matchups, Simmons would play the four on defense for the most part and alternate with LaVine or another guard to play the one. This allows for more explosive offensive firepower surrounding Simmons and still creates space for Embiid to operate in the post or stretch the floor. This open space leaves room for your slashers, Simmons and LaVine.

With all the movement and attention on the central core, spot up, catch and shoot three-point shots will thrive. Matisse Thybulle, Seth Curry, & possibly Porter Jr. offer the Sixers solid shooting on the floor to make this a solid offense. Simmons at the four on defense allows him to turn into the point guard as soon as he gets the rebound hitting LaVine on the fast break for quick transition points.

LaVine can do something that Simmons can’t do, which is the ability to shoot from outside the paint. Whatever position you put them in, they could cover each other’s weaknesses and keep Philadelphia’s offense potent. Philly still has depth with Shake Milton and Tyrese Maxey for guards if Simmons and LaVine ran as your forwards.

No one wants LaVine to have career numbers on a struggling team. Simmons and Embiid are rare in their skill set. They could use an independent scorer to take away attention and get a bucket when needed. With LaVine holding the ball more, there’s less talk about where Simmons sits in the offense with his lack of shooting. With the trade deadline coming, it will be interesting to see whether LaVine will stay a Bull or find himself with a contender for a ring.

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Damian Lillard Named Cover Athlete for NBA 2K21

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There aren’t many players in the NBA that are as exciting to watch as Damian Lillard. The Portland Trail Blazers point guard can drop 50 points on any given night, putting up statistics only seen in video games.

Due to his gaudy play this year, Lillard has been announced as the first of three players that will grace the cover of the NBA’s premier video game franchise, NBA 2K.

Lillard was in the midst of a remarkable season prior to the league shutdown, as he averaged a career-high 28.9 points and 7.8 assists per game. If the season resumes next month, Lillard will look to close a 3.5 games gap across an eight-game schedule to get his Trail Blazers into playoff position.

Regardless of how this season ends for Lillard though, it will still go down as another incredible campaign for the five-team All-Star. One worthy of his first selection as the cover athlete on 2K.

Lillard will be on the cover of NBA 2K21 for all the current-gen gaming consoles including PlayStation 4, Xbox One, Nintendo Switch, Windows PC and Google Stadia systems. 2K still needs to announce another cover athlete for the new PlayStation 5 and Xbox Series X consoles.

For the 29-year-old point guard, this honor is very gratifying as it continues to solidify his status as one of the game’s most elite players.

Due to the continued fallout of the COVID-19 pandemic, it is still unclear whether NBA 2K21 will be released at it’s regularly scheduled drop-date in September, or if it will be pushed back to accommodate the league’s changed schedule.

If the season is played in it’s entirety, many don’t expect the 2020-2021 NBA season to start until late November, if not some time in December.

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Stephen Jackson: Journey Man

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Nearly two months ago, when the NBA announced the 2020 Hall of Fame class, and in the midst of having no sports to televise, ESPN ran a series of important games from Kobe Bryant, Kevin Garnett, and Tim Duncan’s careers. For Duncan, ESPN played his near quadruple-double to seal the 2003 NBA Finals. In the fourth quarter, when the Spurs needed buckets, the New Jersey defense collapsed in on Duncan, who kicked to a wide-open, third-year NBA player named Stephen Jackson. Jackson hit three big three-pointers, Spurs win. For many, some combination of that performance (being the secondary star in a non-primetime, 17-year-old basketball game) and his All The Smoke podcast with Matt Barnes was the most thought given to Stephen Jackson in quite some time. Jackson went on, after a brief stint in San Antonio, to play for six franchises in eleven years before retiring in 2015. Many would call him a journeyman for his travels in the NBA, and assumed his life would settle down after that.

Last week Stephen Jackson put himself, and his cause, in front of everyone. Following the brutal murder of George Floyd by four police officers, Jackson took to his Instagram to let the world see and hear the pain he had for his lost friend. Floyd grew up in Houston, Jackson in Port Arthur. For those not acquainted with Texas’ geography, the two went to high school just over an hour apart. Many in Port Arthur residents, like Jackson as a child, go into the city of Houston when they need things you’d find in the city. Port Arthur is a tough-minded oil town that functions as both a suburb of the city of Beaumont and the city of Houston. It’s produced the likes of Jimmy Johnson, Jamaal Charles, Pimp C, and Bun B… but Stephen Jackson is the only notable NBA alum that cites it as home. You can see Port Arthur’s toughness in Johnson, Charles, and Jackson. You can see its swagger in Pimp C, Bun B, and Jackson.

And now, you can see him representing Port Arthur, and making a difference.

Everyone ended their Memorial Day weekend watching the same horrifying viral video. It hit everyone differently. For some, it was a wake-up call to the deadly realities of police brutality. To others, it was an anger-inducing “another one?!” To still others, it was horrifyingly close to home, with a mirror-like reality. And to Jackson? It was his lifelong friend. His “twin.”

Jackson and Floyd have known each other since childhood. Both were active athletes from similar neighborhoods and backgrounds, but the “twin” moniker came not only because they were figuratively brothers, but because they look eerily similar to one another. The two played pick-up basketball in the Cuney Homes housing complex of Houston’s Third Ward. (Jackson has, in the last week, really done an intentional job of pointing out how talented of an athlete Floyd was. To be frank, it is very important. The difference in Floyd’s life cut short and Jackson’s life in the NBA can come down to a few breaks or ball bounces here and there.)

While much of the nation’s initial anger over George Floyd’s murder was in their own homes for the initial twenty-four hours, Stephen Jackson’s was cast for the world to see.

In the following days, Jackson continued to post homage to Floyd while he made his way to Minneapolis to lead protests. Once there, he made his message clear: no one was going to diminish Floyd’s name. No one was going to rest until action was taken. Change was coming, and Jackson was ready to work for it.

Jackson was surrounded by the Minnesota Timberwolves’ Karl-Anthony Towns and Josh Okogie, actor Jamie Foxx, Houston area rap artist Trae the Truth, amongst other protestors. After speaking to the crowd, Jackson and others went outside marched to the Hennepin County Government Center.

Protests and marches have been commonplace all over the United States of America this week. In an effort to combat police brutality, communities are banding together to have their voices heard. Both in-person and online, at the forefront of these protests continue to be high profile athletes and celebrities. In North Carolina, Dennis Smith Jr. and J. Cole were mixed into the marches like everyone else. Jaylen Brown did the same in Atlanta. Kareem Abdul-Jabbar wrote an op-ed for the LA Times. It clearly did not take being connected to the situation like Stephen Jackson to take the lead in the community.

In the week since publicly sharing his pain, Jackson has become the face of NBA players involved in the protests, and his movements are seeing results. Within hours of his statements in Minneapolis, the police officer who murdered Floyd was arrested. Protests have continued, calling for both the arrests of his three partners who watched him idly, and for their four convictions. Since Jackson spoke out, major shoe brands, EA Sports, and even Adam Silver have come out in support of the protests. Jackson, who made a career as a reserved tough guy, pushed much of the NBA world to the point of speaking up. While COVID quarantine certainly helped further the cause (everyone is stuck at home with little other distractions, searching social media), Jackson’s activism is the inspiration we look for.

What’s both fascinating and disturbing is George Floyd was not the first unarmed black man murdered on camera. He wasn’t even the first of such since the COVID quarantine started, and the violent reaction to the protests imply he won’t be the last victim of police brutality either. But, his name and case are pushing people to a protesting brink at a national level. There are several factors, but Jackson and the ensuing NBA involvement is certainly a big one.

The murder of an unarmed person at the hands of the police shouldn’t need celebrity grief to become a tragedy. NBA players shouldn’t have to remind the public they’ve been wearing “I CAN’T BREATHE” tee-shirts since 2014. The news should sting on its own and, if you’re paying attention, it always does.

However, in Jackson’s grief he helped elevate this particular case. The NBA, and pro sports, can humanize black people for many white audiences that otherwise don’t get to interact with people that don’t look like them. For decades neighborhoods, schools, and public spaces have been (intentionally or unintentionally) segregated through various means. As pointedly illustrated in Michelle Alexander’s The New Jim Crowe, these systems can perpetuate cyclically and lock people into only being around folks that look like them. Humanized professional athletes can bring new faces into white neighborhoods, as they connect with and idolize people on their team. Jackson is one of those faces, and he isn’t just “involved” in the ongoing fight in Floyd’s name. In his own words, he’s “all in.”

Jackson’s activism can bring those conversations into white homes, neighborhoods, and families. It can help force the issue and conversation. Recent generations of NBA players have been very socially active, and time after time we see the issues they take up carry significant weight. It’s sad to admit, but in many ways it’s vital. It makes the stories human to more people, because Jackson is a human known by more people.

Jackson has spent the last week publicly riding an emotional roller coaster. He mourned the loss of his friend, was firm in pursuing justice, and was open in sharing his story.  As we enter week two of Jackson’s journey, he has accepted being the leader of the current athlete activists.

“Like, I’m honest with you: I did not expect to have the role and to have so many people waiting to see what I have to say and what’s the next move,” Jackson told ESPN. “Like, I didn’t ask to be in this position, but I’m embracing it. I’m embracing it.”

But what does that mean? What does embracing it look like for Journey Man Jackson?

“We got to vote,” Jackson continued. “I’m not just talking about the president. I’m talking about the local city council. I’m talking about your police chief, your fire chief. We need to vote for all that type of stuff because all that stuff’s going to matter at the end. And what we’re doing now as far as protesting everywhere around the world, we got to use that same energy when it’s time to vote.”

“Coming into this, I’ve seen so many situations not pan out right,” Jackson said. “I’ve seen the impossible happen also. And I think this is that situation. I think this [is] going to be the change. My brother’s death is going to be change. I think we’re going to get convictions for all of them. I think they’re drawing it out right now because this is the typical system. That’s why we got to change the rules — they look out for each other. They try their best to look out for each other. So this is expected by me.”

“But we’re going to fight. This is a marathon. And we’re going to continue this fight, and we’re going to outfight them. We’re not going to stop. We’re going to keep this thing going. They’re going to get tired of hearing about George Floyd. They’re going to get tired of hearing his name.”

The word “journey” carries a lot more positivity than “journeyman.” A journey can be life-changing, and it can be historically impactful. A journeyman is a wanderer; he’s lost or he has no home. A journey is going to be important. Calling someone a journeyman implies they weren’t important enough to stick in one place.

However, in the NBA journeymen are often beloved by other players because they have to be good teammates to survive. Journeymen change clubhouses frequently, and they’re more appealing to more teams if their past teammates can attest to their characters. But to fans, and outsiders, they tend to be the periphery of the storylines of the league. Sure, Stephen Jackson hit a barrage of three-pointers in the 2003 NBA Finals, but they were off of Tim Duncan’s assists. He’s an emblem of toughness, but Jackson never stayed in the same organization for more than two complete seasons (though he did have two separate two year periods in San Antonio).

Players love Jackson, that’s evident in his podcasting and TV appearances. But he was never integral to the NBA’s story throughout his journeyman-days. He was always going to be remembered as the guy who scored on Duncan’s kick out, or the teammate that got traded, or the veteran on a one-year deal. If you watched the NBA in his 14-year career, you knew who he was… but his playing days didn’t indicate he’d be an unforgettable piece of the story of the league.

But as the latest chapters of Jackson’s story is being written, he’s looking more like a man on a journey than a journeyman. If you persist he is a journeyman, he’s clearly chosen to focus on the breakdown of the word regardless of your perception.

And his leadership has proven far more than necessary in connection to the story of America in 2020 than it ever was in connection to the NBA.

If you have the means to, or would like to donate to help the cause Jackson is at the front of, please consider the following places to start:

The George Floyd Fund

Black Lives Matter

Bailing Out Protestors

Know Your Rights Camp

NAACP Legal Defense and Education Fund

Secure The Block

ACLU

Gianna Floyd Fund

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